Category: Music Marketing

  • How to pitch to Editorial playlists

    How to pitch to Editorial playlists

    Playlists are king, but as an artist, producer, or musician you may not be too familiar with how to pitch to editorial playlists. Hopefully, I can offer some advice on ways you can compose your pitch to hopefully secure an editorial playlist placement. It’s no secret that we’re currently entering an era where music consumption […]

  • Label-owned playlists, are they the new payola?

    Label-owned playlists, are they the new payola?

    Label-owned playlists are a trend that I’m starting notice over the past year or so, something which at first may not seem like an issue at all, but if you think about it, could become a massive problem for independent artists. First I want to preface this by saying that this is just my opinion […]

  • 5 Simple Steps to Promoting New Music

    5 Simple Steps to Promoting New Music

    As little as 10/15 years ago, promoting new music and getting your music on iTunes to a more mainstream audience was a complicated process that required paying companies like CD Baby to distribute your music. Back then it cost a pretty penny, too. Instead, you had to suffice with MySpace and SoundCloud (which was way […]

  • Lofi & chillhop Spotify playlists: The ultimate submission list

    Lofi & chillhop Spotify playlists: The ultimate submission list

    If you’re lost when it comes to submitting your lofi hip-hop or chillhop music to Spotify playlists, then look no further – this is the ultimate cheat sheet. For the past couple of months, I’ve been compiling a spreadsheet full of lofi and chillhop Spotify playlists and their curators so I can keep track of […]

  • How to get Spotify playlist placements – the right way

    How to get Spotify playlist placements – the right way

    What I’m about to write won’t be an easy pill to swallow: Getting Spotify playlist placements isn’t a quick fix to getting your music heard and becoming “famous”, it’s just a small part of a much broader marketing strategy. It is an important part, don’t get me wrong, but don’t hang your entire music career […]